Grow smarter. Show up louder.
Build a brand that feels like you.
Burn the Rulebook. Build What Feels Right.
BrandKramp™ is where bold entrepreneurs come to unKramp their brand, find their voice, and build something that feels damn good. We’re not just a community we’re a movement. A creative rebellion against stiff, boring, soul-sucking marketing BS.
 Whether you’re here for a workshop, tuning into the podcast, diving into fresh ideas on the blog, or sharing your next big (or messy) move in The Lab, you’re in the right place. Everything we offer is built to help you grow louder, show up smarter, and market like you with zero fluff and a whole lot of fire.Â
Around here, clarity is power, fun is strategy, and showing up as your full self is the whole point!

Hi, I’m Aileen—a lifelong marketer, strategist, designer, and the person behind BrandKramp™.
After 30+ years of helping businesses figure out their messaging, build better brands, and stop wasting money on marketing that doesn’t work, I realized something: most business owners don’t need more noise—they need clarity. Real, no-BS clarity about what works, what doesn’t, and how to finally market their business in a way that feels like them.
That’s why I launched BrandKramp.
More About MeYour next bold move starts here. Browse our workshops.
Get ready. It's going to be fun.Â
Browse Workshops
The Big Damn Plan!
Create a simple, strategic marketing plan you can actually stick to — in just 60 minutes. No fluff. No jargon. Just action.

Joy is a strategy.
Align your energy, goals, and marketing to create a business that feels sustainable, exciting, and fun — because when it feels good, it works better.

Brand like a beast.
Define your brand’s personality, voice, and visual vibe so you and your business can show up confidently and consistently across all platforms.
What can you expect from a BrandKramp Workshop?
Real talk, smart strategy, and zero fluff.
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BrandKramp workshops are 60-minute, action-packed sessions where you’ll learn how to market your business in a way that feels like you. We blend smart strategy with a splash of fun, real-world examples, and no-BS guidance you can use right now whether you’re building from scratch or shaking things up.
You’ll walk away with clarity, confidence, and a few “oh wow, why didn’t I do this sooner?” moments and some fun downloads. So, bring your coffee, your questions, and your boldest self, we’ve got work to do (the fun kind).
Topics Include

Stop guessing. Start connecting.
These workshops help you market with clarity, confidence, and a whole lot more you.

Find your voice, own your vibe.
Build a brand that stands out because it’s real not because it’s loud.

No more winging it.
Learn how to make smart, soul-aligned decisions that move your business forward.

Get past the vanity numbers.
These sessions show you what really matters and how to track what’s working.

Reconnect with the magic behind your mission.
These workshops are all about reigniting your spark and showing up fully.
Sign Up. Stand Out.Â
How Things Work is our newsletter for business owners, entrepreneurs and marketers who want real marketing advice minus the hype. We share ideas that spark action, tools that help, and the behind-the-scenes inspiration that fuels our creative endeavors (and life). You’ll also get first dibs on workshops, podcast episodes, blog posts, and the occasional sweet deal.
 It’s smart. It’s useful. And it’s built to help you show up like you mean it.